Chinese-online cosmetics marketing and retailing service provider that partners with international cosmetic brands
Lily is China’s leading online retailer of brand-authorized cosmetics, skincare, and beauty products. They partner with brands as their exclusive online retailer on Tmall, Alibaba’s B2C platform, driving sales while minimizing channel conflict and brand degradation through heavy discounting.
Funds
MAIDEV
Company
Lily & Beauty
Investment date
2014
Strategy
Venture capital
Status
Active
Sector
Consumer
World region
Chine